Celebrate Basketball’s Legacy with the This Game Is No Secret Shirt -Wear Your Support for Social Inclusion and Basketball Excellence. Basketball has long been a sport that brings people together, and few figures in history represent that unity better than Coach John McLendon. The This Game Is No Secret Shirt is a powerful tribute to his legacy, serving as an emblem of the ERACISM campaign’s mission to promote education, awareness, and action. As part of the initiative’s annual tradition, this shirt is worn by players, coaches, and fans who recognize that basketball is a game for all.
This Game Is No Secret Shirt – A Shirt That Commemorates the Historic “Secret Game”
The movement behind this shirt is rooted in history. McLendon’s career was groundbreaking—not only did he become the first African American coach to win an integrated national championship, but he also led his team to three consecutive NAIA titles in 1957, 1958, and 1959. His influence on the game earned him full enshrinement in the Naismith Basketball Hall of Fame in 2016, and his legacy continues to inspire future generations.

The This Game Is No Secret Shirt commemorates the 1944 “Secret Game,” in which McLendon’s team played against Duke University in a closed-door matchup that defied the racial norms of the time. The game was a statement of progress, showcasing McLendon’s pioneering fastbreak style and resulting in a decisive 88-44 victory. The ERACISM movement’s annual campaign keeps this moment alive, reminding the world that inclusion and equality in sports are worth fighting for.
This shirt is more than just a piece of clothing—it’s a statement. Join the movement today by wearing this iconic design and standing for the values that Coach McLendon championed. Order your This Game Is No Secret Shirt now and keep his legacy alive!
HAPPY CUSTOMERS, HAPPY US
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